The Full Story

About

UP, THERE EVERYWHERE ( the world's first cloud-based agency) commissioned me to to art-direct and to storyboard two films launching both LGC Biosearch's new name and offering. To this end, I hit on the idea of marry photographic imagery with illustrations.

LGC Biosearch Technologies Storyboard 2.jpg
LGC BioSearch Stoyboard II.jpg

A Blended Approach

Throughout, I sought to echo the 'organic' shapes of the new identity in the graphic design

LGC Biosearch Technologies Storyboard.jpg

A Complete Visual
Language

The illustrations we so conceived as to form a visual language or grammar which could be used throughout LGC's site and case-studies